Just to put things into perspective, let us examine a few of the more significant facts. By ear-end 2000, according to CyberAtlas, there were about 136 million Internet users in the United States, 27 million in Japan, 19 million in Germany, and 18 million in the United Kingdom. eMarketer’s 2001 eLatin America Report indicated that the number of Internet users in Latin America will reach close to 41 million by 2004, up from over 15 million in 2000. Canadian research firm Ipsos-Reid (www.angusreid.com) says that in 2000, there were about 350 million adults worldwide using the Internet by year’s end. The firm reported that Canada and Sweden actually led the United States in terms of percentage of the population using the Internet. According to International Data Corporation (www.idc.com), worldwide e-commerce revenue was about $350 billion in 2000 and will rise to about $3.14 trillion by 2004. GartnerGroup (www.gartner.com) says worldwide b-to-b online sales will grow from $433 billion in 2000, to $919 billion in 2001, to $8.5 trillion by 2005. The Boston Consulting Group (www.bcg.com) estimates b-to-b online revenue in Asia will be $430 billion by 2003.
The Internet’s economic impact is reported in research conducted by the University of Texas’ Center for Research in Electronic Commerce, commissioned by Cisco Systems (www.internetindicators.com). The fourth study covering the first half of 2000 reveals some fascinating statistics:
• Although dot-coms have been the center of media attention, they are not the center of the Internet economy. Only 9.6% of the firms in the study are true dot-coms, with 95% or more of their revenue from the Internet.
• For Internet economy companies, Internet revenue is one quarter the size of non-Internet revenue, but growing three times as fast as corporate revenue as a whole. In the first half of 2000, Internet economy companies generated $1 of every $5 in revenue from the Internet. Internet economy revenue is growing twice as fast as Internet economy employment. The Internet economy was proThe Age of the “e” 3 jected to produce $830 billion in revenues in 2000, a 58% increase over 1999.
• The Internet economy directly supports more than 3.088 million workers. Total employment at Internet economy companies grew 10% between the first quarter of 1999 and the first quarter of 2000. The Internet economy is creating jobs in numerous areas—and seven of every ten jobs created are traditional, not high-tech jobs. The job function generating the most Internet-related employment is sales and marketing (33%), with IT jobs at only 28%.
The report 2000 Economic Impact: U.S. Direct & Interactive Marketing
The Internet’s economic impact is reported in research conducted by the University of Texas’ Center for Research in Electronic Commerce, commissioned by Cisco Systems (www.internetindicators.com). The fourth study covering the first half of 2000 reveals some fascinating statistics:
• Although dot-coms have been the center of media attention, they are not the center of the Internet economy. Only 9.6% of the firms in the study are true dot-coms, with 95% or more of their revenue from the Internet.
• For Internet economy companies, Internet revenue is one quarter the size of non-Internet revenue, but growing three times as fast as corporate revenue as a whole. In the first half of 2000, Internet economy companies generated $1 of every $5 in revenue from the Internet. Internet economy revenue is growing twice as fast as Internet economy employment. The Internet economy was proThe Age of the “e” 3 jected to produce $830 billion in revenues in 2000, a 58% increase over 1999.
• The Internet economy directly supports more than 3.088 million workers. Total employment at Internet economy companies grew 10% between the first quarter of 1999 and the first quarter of 2000. The Internet economy is creating jobs in numerous areas—and seven of every ten jobs created are traditional, not high-tech jobs. The job function generating the most Internet-related employment is sales and marketing (33%), with IT jobs at only 28%.
The report 2000 Economic Impact: U.S. Direct & Interactive Marketing
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